The MapQuest app surged to the No. 1 spot in Apple's App Store this week after refusing to follow Trump’s move to rename Lake Ontario as “Lake America.”

Legacy online mapping service MapQuest has shot to the top of the App Store in the U.S. and Canada. But will customers engage with the modernized product long term?

The latest development in the trade war Trump started with Canada is an executive order to rename Lake Ontario as...

But MapQuest still refuses to change Lake Ontario’s name.