OpenAI is offering some large customers outcome-based pricing, where they pay only once the AI actually finishes a task. Salesforce, Adobe, and several startups are also moving away from fixed subscription fees. The central dispute stays the same. Who gets credit for the success, the software or the customer?

As software firms sell more AI, they are shifting from subscription fees to charging based on how much customers use it and whether it actually helps their business. Salesforce…

Select large accounts can now pay for completed tasks rather than tokens, The Information reports, following Intercom, Zendesk and Salesforce into outcome pricing.