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China's short-drama producers flood the market with cheap bets — and let audiences pick the winners
The short-drama model offers an alternative to traditional entertainment, but rising distribution costs and audience-retention challenges remain.
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sixthtone.com
China’s Short-Drama Boom Was Built on Speed. Then AI Got Faster.
AI-powered production is upending China’s ultrashorts market, cutting shoots, budgets, and specialized crew work while forcing companies to find cheaper ways to keep live-action…
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From Film Sets to Prompts: The AI Short-Drama Revolution
China’s booming ultra-short drama industry is being reshaped by the rapid rise of AI-generated video. In Zhengzhou, one of the country’s major production hubs, directors, actors,…
