Zoho’s Sridhar Vembu has advice for engineers, scientists and doctors: ‘Do sales, get rejected, repeat’

Zoho chief scientist Sridhar Vembu has urged engineers, scientists and doctors who want to become entrepreneurs to start with sales calls, embrace rejection and learn directly from customers. He argues that selling improves communication, tests business assumptions and helps technical professionals understand what it takes to build a successful company.

Raccontata daeconomictimes.indiatimes.com