Varun Beverages launches KIVA Spirits, entering the ready-to-drink alcobev market with ex-Diageo executive Prathmesh Mishra at the helm.

Varun Beverages will enter the alcoholic drinks market with a new subsidiary. The company appointed a former Diageo executive to lead this new venture. This move signifies a…

Varun Beverages is entering the alcohol business by incorporating a new subsidiary. The company has appointed Prathmesh Mishra as the chief executive officer. This new entity…