A US Army unit offers soldiers a special four-day pass for reenlisting. This incentive is directly linked to the highly anticipated Grand Theft Auto VI video game launch. Eligible soldiers must commit to at least two additional years of service to qualify. The program aims to boost troop retention and encourage earlier reenlistment discussions. This creative approach connects military service with popular cultural events for younger personnel.

Pre-orders for “Grand Theft Auto VI” have rocketed past internal expectations, as have purchases of the video game’s $100 premium edition.

Rockstar's highly anticipated video game 'Grand Theft Auto 6' is now serving as a tool for at least one U.S. Army unit to get soldiers to reup their military service commitment.