A low-budget cartoon about a calf has become an unlikely box-office sensation in China, turning online ridicule into millions of dollars in ticket sales.

‘Niu Lai’ se ha vuelto todo un fenómeno en el país asiático, transformando las burlas de internet en todo un éxito.

Niu Lai’s runaway success is not an endorsement of its quality. Audiences are paying for the perverse enjoyment of seeing how bad it gets.