E-commerce professionals shared their top tips for getting the most bang for your buck out of TikTok Shop, one of the newest online sales platforms for small brands.

TikTok Shop is gaining market share from major online retailers in the US as it adds new features like an Amazon Prime-style membership program.

E-commerce professionals shared their top tips for getting the most bang for your buck out of TikTok Shop, one of the newest online sales platforms for small brands.