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How Bayer Used AI To Increase ROI On Targeted Ads

Also in the Forbes CMO newsletter: Many complain about Anthropic’s new AI watermark, court orders Meta to pay nearly $1 billion with more legal battles to come.

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mercoledì 12 agosto 2026·forbes.com
How Bayer Used AI To Increase ROI On Targeted Ads
Also in the Forbes CMO newsletter: Many complain about Anthropic’s new AI watermark, court orders Meta to pay nearly $1 billion with more legal battles to come.