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AI Helps Retailers Get Clicks, But Humans Win Customers
Shoppers are embracing AI-driven “conversational commerce,” but it’s still the human touch that earns brand loyalty.
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forbes.com
AI Helps Retailers Get Clicks, But Humans Win Customers
Shoppers are embracing AI-driven “conversational commerce,” but it’s still the human touch that earns brand loyalty.
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aboutamazon.com
How Amazon's AI shopping assistant makes hundreds of millions of products feel personal
Doug Herrington, Amazon's CEO of Worldwide Stores, explains why conversational AI is the next format shift in retail—just as the catalog gave way to the search bar.
