It’s difficult to imagine a super fund’s financial advice members encouraging people to invest in a different fund or financial product.

The country’s largest retirement fund is gearing up for a push into wealth planning and has drafted in Quality of Advice Review chairwoman Michelle Levy.

Most members, unable to afford advice or unwilling to pay for it, are turning to Dr Google and ChatGPT, leading to suboptimal outcomes later in life.

It’s difficult to imagine a super fund’s financial advice members encouraging people to invest in a different fund or financial product.

Protecting choice should not be misused as a reason to stall progress on our retirement system’s most urgent problem.