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Sunrun pursues direct-sales transition amid industry headwinds

The residential solar-and-storage provider is looking to diversify its revenue while increasing focus on “unlocking value from the customers and assets we already have,” CEO Mary Powell told investors.

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utilitydive.comStai leggendo5 g fa

Sunrun pursues direct-sales transition amid industry headwinds

Sunrun saw Q2 subscriber additions drop 31% amid direct-sales transition, with battery attachment reaching 74%. Market shift to solar-plus-storage pushes Sunrun toward distributed compute and grid-edge revenue; tariffs and high rates pressure customer financing.

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renewablesnow.com8 g fa

Sunrun revises down full-year guidance

US home solar and battery provider Sunrun (NASDAQ:RUN) revised down its full-year 2026 cash generation outlook to USD 200 million-375 million, excluding potential investment in equipment safe harboring, from its…

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venerdì 7 agosto 2026·renewablesnow.com
Sunrun revises down full-year guidance
US home solar and battery provider Sunrun (NASDAQ:RUN) revised down its full-year 2026 cash generation outlook to USD 200 million-375 million, excluding potential investment in…
lunedì 10 agosto 2026·utilitydive.com
Sunrun pursues direct-sales transition amid industry headwinds
The residential solar-and-storage provider is looking to diversify its revenue while increasing focus on “unlocking value from the customers and assets we already have,” CEO Mary…