X is retiring its Creator Revenue Sharing programme on September 7. A new Original Content Rewards program will replace it with stricter rules. Creators must now focus on original, high-quality posts to earn money. Eligibility requires a premium subscription and significant impressions from verified users.

X has announced the end of its Revenue Sharing programme, replacing it with a new initiative to reward creators for producing original content on the platform.

X shuts down revenue sharing on September 7 and launches the Original Content Rewards Programme. Creators must have 500K verified impressions and a Premium sub.