NEW YORK, Aug 7 : As shoppers increasingly turn to ChatGPT and Google's Gemini for product recommendations, retailers are racing to appear in chatbot results while resisting efforts to cede customer data that underpin online sales.Growing online traffic from AI platforms has pushed retailers including Walmar

NEW YORK, Aug 7 : As shoppers increasingly turn to ChatGPT and Google's Gemini for product recommendations, retailers are racing to appear in chatbot results while resisting…

Retailers are adapting websites for AI product discovery and recommendations. They aim to keep customer transactions on their own platforms. This strategy helps them collect…