Exclusive: Urban Company Co-Founder On How It Wants To Rewrite India’s Water Purifier Story With A 3-Year Filter

Urban Company launched the Native M3 and M3 Pro water purifiers on 5 August 2026, the M3 from Rs 22,000 and the M3 Pro at Rs 25,999, with filters rated for three years. The M3 Pro adds app monitoring, a stainless-steel tank and a dot-matrix display. Native's FY26 revenue reached Rs 267 crore, up 130 per cent.

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