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Storia in 5 fonti

Meta says its AI is making you spend more time on Instagram

Time on Instagram grew by double digits last quarter, Meta says, driven by more personalised AI recommendations, even as it faces lawsuits over that design.

Raccontata da

businessinsider.com

newsbytesapp.com

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5 prospettive sulla stessa storia

AI · summaries

thenextweb.comStai leggendo2 g fa

Meta says its AI is making you spend more time on Instagram

Meta credits AI Reels and LLM content analysis for double-digit Instagram growth (+15bp measured), justifying AI capex via ad-inventory gains. The engagement lift faces $2.4B legal charges as regulators argue Meta optimizes for compulsion.

Timeline cronologica

giovedì 30 luglio 2026·businessinsider.com
Your screentime on Instagram is growing thanks to Meta's AI push
Mark Zuckerberg said that Instagram recommendations are "becoming more personalized" due to AI, which has led to increased time spent on the app.
giovedì 30 luglio 2026·thenextweb.com
Meta says its AI is making you spend more time on Instagram
Time on Instagram grew by double digits last quarter, Meta says, driven by more personalised AI recommendations, even as it faces lawsuits over that design.

businessinsider.com

2 g fa

Your screentime on Instagram is growing thanks to Meta's AI push

Mark Zuckerberg said that Instagram recommendations are "becoming more personalized" due to AI, which has led to increased time spent on the app.

Leggi questa versione → originale

theverge.com2 g fa

Meta’s AI algorithm is keeping us on Instagram.

In Meta’s latest earnings call, Mark Zuckerberg said that time spent on Instagram globally this quarter has increased by “double digits year-over-year,” largely driven by improvements to its AI-powered recommendations…

Leggi questa versione → originale

techspot.com2 g fa

Meta is bragging about how its AI keeps people on Instagram, while facing lawsuits over addiction

Meta's Muse LLMs boosted Instagram sessions by 15bps, with 50%+ of feed content now under 24 hours old. But 40 US states sued for deliberately addictive design—a regulatory threat to Meta's targeting and ad-revenue model.

Leggi questa versione → originale

newsbytesapp.com2 g fa

Meta shares tank 11% as AI spending spree rattles investors

Meta eleva capex AI a $130-145B nonostante profit cali 14% YoY e cash flow minimo 5 anni; mercato -11%. Zuckerberg punta su commercializzazione AI agents e boost engagement per giustificare il capex, ma mercato è scettico: cash flow squeeze senza RoI quantificabile.

Leggi questa versione → originale

giovedì 30 luglio 2026·

newsbytesapp.com

Meta shares tank 11% as AI spending spree rattles investors

Meta shares dropped 11% as quarterly profits fell 14%, despite a 28% revenue increase, fueling investor frustration over the company's continued focus on AI investments.

giovedì 30 luglio 2026·

theverge.com

Meta’s AI algorithm is keeping us on Instagram.

In Meta’s latest earnings call, Mark Zuckerberg said that time spent on Instagram globally this quarter has increased by “double digits year-over-year,” largely driven by…

giovedì 30 luglio 2026·

techspot.com

Meta is bragging about how its AI keeps people on Instagram, while facing lawsuits over addiction

During its Q2 2026 earnings call, Meta said its latest Reels ranking update, the largest one to date, drove a 15-basis-point increase in Instagram sessions. The number...