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Want To Own a Sports League? Ice Cube’s BIG3 Bets That Being Public Can Be a Propellant
The three on three basketball league is banking on a red-hot sports environment to bring in new investors, and potentially new and more lucrative media deals too.
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hollywoodreporter.com
Want To Own a Sports League? Ice Cube’s BIG3 Bets That Being Public Can Be a Propellant
The three on three basketball league is banking on a red-hot sports environment to bring in new investors, and potentially new and more lucrative media deals too.
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forbes.com
Ice Cube Talks BIG3 Expansion Hopes, NBA Partnership And 2028 Olympics
Ice Cube, BIG3 co-founder, spoke exclusively about the league's growth. Ice Cube detailed the latest on expansion and outlook on any 2028 Olympics and NBA partnership