Reddit faces a prove-it moment as it heads into this week's earnings with investors debating whether tightening control over its content, potentially even limiting Google access, could backfire on traffic and ad demand when it reports Wednesday.

Reddit faces a prove-it moment as it heads into this week's earnings with investors debating whether tightening control over its content, potentially even limiting Google access,…

With investors debating Reddit's traffic and ad strength while weighing Google access limits, Thursday’s earnings are a prove-it moment.