HiteJinro said Thursday it had launched its first global campaign for Jinro featuring BTS member V as the brand's global ambassador, as it steps up efforts to e

SEOUL, South Korea, July 23, 2026 /PRNewswire/ -- JINRO, the world's No. 1 soju brand, unveiled its first global campaign, My Favorite JINRO, featuring global ambassador V of BTS.…

HiteJinro is turning to one of Korea's biggest cultural exports, BTS member V, to expand Jinro's reach worldwide with a new campaign aimed at makin...

HiteJinro is turning to one of Korea's biggest cultural exports, BTS member V, to expand Jinro's reach worldwide with a new campaign aimed at makin...

HiteJinro said Thursday it had launched its first global campaign for Jinro featuring BTS member V as the brand's global ambassador, as it steps up efforts to e