Sales of Valve's Steam Deck crater after recent price hike

Valve's Steam Deck price hike has completely destroyed sales, new data suggests

Valve discontinued cheap LCD models and priced OLED Steam Decks at ~$1000 (2026), triggering an 82% sales collapse from 11–18k to 1.4–3k units per week. Revenue plunged 72% despite the price hike, proving that supply-chain cost passthrough fails when value proposition doesn't justify the premium—critical hardware-pricing lesson.