BMW brand US sales rose 4.7% in first-half 2026 while Audi fell 17% and Mercedes dipped 3.5%, with US manufacturing making the difference.

BMW rafforza la leadership tra i marchi premium negli Stati Uniti. Nel primo semestre 2026 il divario con Audi supera le 119.000 vetture grazie al successo di SUV e berline

BMW brand US sales rose 4.7% in first-half 2026 while Audi fell 17% and Mercedes dipped 3.5%, with US manufacturing making the difference.