Auto and liquor brands dominate FIFA World Cup 2026 advertising, with Mahindra & Mahindra and United Spirits leading the trends.

The FIFA World Cup 2026 saw a significant drop in linear TV advertising in India, with unfavorable match timings and a paywall on ZEE5 impacting viewership. Connected TV, however,…

Auto and liquor brands dominate FIFA World Cup 2026 advertising, with Mahindra & Mahindra and United Spirits leading the trends.