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Will LEGO’s Olivia Rodrigo Sets Start Its Music Partnership Boom?

LEGO's new partnership with Olivia Rodrigo isn't just well executed; it has the potential to unlock a whole new range for the company.

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forbes.comStai leggendo2 mesi fa

LEGO's new partnership with Olivia Rodrigo isn't just well executed; it has the potential to unlock a whole new range for the company.

Olivia Rodrigo has teamed up with LEGO for a five-set collection inspired by her songs, music and most iconic looks; check out all the details.