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WC assists top-end as smart TVs shrink
NEW DELHI: India's smart TV market may have slipped into reverse in the first quarter of 2026, but the ongoing FIFA World Cup is emerging as an important catalyst for premium television sales. Brands are reporting a sharp surge in demand for larger screens, despite broader consumer caution.
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timesofindia.indiatimes.com
WC assists top-end as smart TVs shrink
NEW DELHI: India's smart TV market may have slipped into reverse in the first quarter of 2026, but the ongoing FIFA World Cup is emerging as an important catalyst for premium…
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economictimes.indiatimes.com
FIFA World Cup powers shift to bigger TVs amid cautious consumer spending
Despite a dip in India's smart TV market early in 2026, the FIFA World Cup is driving sales of premium, large-screen televisions. Consumers are increasingly opting for bigger…
