Watch: CCHQ spoofs Burnham’s cringe AI clip

Like it or not, in this day and age, success in politics requires a strong presence on social media. A sizeable following, paired with witty and authentic content, can genuinely shift popularity ratings and boost an MP’s prominence, regardless of party. Sir Keir Starmer’s excruciatingly cringeworthy and try-hard social media output did him no favours.

Raccontata daspectator.com