Surging usage costs push companies to balance AI performance with affordability

NEW DELHI: The enterprise AI gold rush is giving way to a more disciplined phase. After two years of racing to deploy the biggest models and consume more compute, companies are…

Top executives such as Microsoft's Satya Nadella, Palo Alto Networks' Nikesh Arora and Coinbase Global's Brian Armstrong have said smaller, cheaper models can handle a big share…

Surging usage costs push companies to balance AI performance with affordability

A shift to usage-based pricing and new models is making companies rethink spending

As companies use AI more, their costs are surging beyond initial estimates as tasks now involve more steps, more data and longer inputs.

Sources and leaks from Amazon, Adobe, Atlassian, Citi, and more show what is really happening with AI right now: companies are trying to reign in AI use as costs spiral out of…