Online: ​Two-thirds of Indians (66%) have encountered a health or wellness scam: McAfee Health & Wellness research

New research from McAfee reveals a surge in health scams targeting Indians, particularly young adults. Scammers are exploiting influencer trust and AI to spread misleading advice and fraudulent schemes. Sophisticated tactics include fake products, impersonation, and urgent calls to action, with social media platforms like YouTube and Instagram being prime channels for these deceptive practices. Consumers are increasingly encountering manipulated health content, highlighting a growing threat to public well-being.

Raccontata daeconomictimes.indiatimes.com