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Inside Hrdlicka’s plan to milk Dan Murphy’s data (and help suppliers)

The former Virgin Australia boss is hoping that a trove of information collected about shoppers can be used to target discounts and make better products.

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martedì 23 giugno 2026·afr.com
Inside Hrdlicka’s plan to milk Dan Murphy’s data (and help suppliers)
The former Virgin Australia boss is hoping that a trove of information collected about shoppers can be used to target discounts and make better products.