Zee's Z5 platform sees viewership double to 27 million in two weeks amid FIFA World Cup 2026 excitement, boosting revenues.

Zee's Z5 platform sees viewership double to 27 million in two weeks amid FIFA World Cup 2026 excitement, boosting revenues.

India's World Cup viewership is low due to timing, yet Zee5 sees 6 million viewers as fans prefer highlights. Investments in women's football are planned. | Football News