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From Chalamet to Messi, prediction markets are betting on celebrities to boost their brands
Kalshi has enlisted Lionel Messi and Timothée Chalamet as prediction markets compete to attract new users and cement their place in the mainstream.
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wired.com
Prediction Market Philosophers Got What They Wanted. They’re Not Happy About It
Getting the future right is now big business. But at a festival in Berkeley, forecasters worry that sports markets could take the whole industry down.
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cbsnews.com
From Chalamet to Messi, prediction markets are betting on celebrities to boost their brands
Kalshi has enlisted Lionel Messi and Timothée Chalamet as prediction markets compete to attract new users and cement their place in the mainstream.