The BBC has come under scrutiny for not having a studio in one of the tournament's host countries while ITV's coverage is based in Brooklyn

ITV's lavish Brooklyn World Cup set captures the modern essence of New York City as the network spends big to transport viewers abroad while the BBC remains at home

The BBC has come under scrutiny for not having a studio in one of the tournament's host countries while ITV's coverage is based in Brooklyn

Live from New York and, er, Salford - how do the broadcasting rivals compare?

Gary Lineker appeared on ITV's World Cup coverage having left the BBC in 2025 after more than two decades as the face of the long‑running Match of the Day programme

The star-studded line-ups aim to bring enthusiasm, insight and analysis across a packed summer of football