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Apple once faced a US export control on its 'supercomputer.' Steve Jobs turned it into a marketing moment.
In 1999, Apple's Power Mac G4 exceeded the allowed computing threshold for US exports to some countries. Steve Jobs leaned into the moment.
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tomshardware.com
Apple made marketing gold from the Power Mac G4 'supercomputer' export ban in 1999 — Pentagon banned sales of the 400 MHz G4 in 50…
The new G4 was capable of ‘over 1 billion calculations per second’ and was three times as fast as Intel’s Pentium III at the same clocks, it was claimed at the time.
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businessinsider.com
Apple once faced a US export control on its 'supercomputer.' Steve Jobs turned it into a marketing moment.
In 1999, Apple's Power Mac G4 exceeded the allowed computing threshold for US exports to some countries. Steve Jobs leaned into the moment.