AWS WAF launches AI traffic monetization, a new Bot Control capability that enables content providers and publishers price, meter, and collect payment from AI bots and agents accessing their content and APIs. AWS WAF now lets you set a price for that access, accept payment through third-party providers, and grant scoped access directly at the edge.

AWS WAF launches AI traffic monetization, a new Bot Control capability that enables content providers and publishers price, meter, and collect payment from AI bots and agents…

The debate about how to monetize AI crawler traffic has been running for two years. AWS just turned...

Coinbase and AWS are allowing publishers on CloudFront and WAF to charge AI agents for content via the x402 protocol.