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RBI releases final guidelines on marketing, sales incentives of financial products
RBI has prohibited third-party incentives to employees of regulated entities for selling financial products, while allowing banks and NBFCs to incentivize their own staff. New norms, effective January 1, 2027, aim to prevent aggressive sales and mis-selling, defining digital marketing intermediaries as DSAs/DMAs. Mis-selling will be assessed based on the customer's profile at the time of sale.
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thehindubusinessline.com
RBI to Banks & NBFCs: Ensure policies and practices do not create incentives for mis-selling
RBI mandates banks and NBFCs to prevent mis-selling and ensure explicit customer consent for financial products starting January 2027.
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economictimes.indiatimes.com
RBI releases final guidelines on marketing, sales incentives of financial products
RBI has prohibited third-party incentives to employees of regulated entities for selling financial products, while allowing banks and NBFCs to incentivize their own staff. New…
