AU Small Finance Bank Strengthens Customer-First Approach to Its Credit Card Range
AU Small Finance Bank launched four credit cards with transparent fees, easy bill payment (AU 0101 app, WhatsApp, UPI), and rewards matched to spending. The omnichannel digital approach signals traditional banking's structural pivot against fintech disruptors through transparency and frictionless UX.
AU SFB also offers zero forex margin and bank charges on eligible remittances