Zerodha restarts referral programme; Nithin Kamath says over half of growth came through word of mouth

Zerodha has relaunched its referral program after receiving regulatory clarity, a move founder Nithin Kamath highlighted as a significant growth driver. Previously, nearly 30% of accounts were acquired through referrals, with the actual impact likely exceeding 50%. The reinstated program benefits both new and past referrers.

Raccontata daeconomictimes.indiatimes.com