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Storia in 2 fonti

iPhone Ultra Price: Why Apple’s First Foldable Needs To Be Expensive

With the iPhone 18 Pro expected to stay at $1,049, Apple is using the $1,999 iPhone Ultra as a foldable luxury smartphone to protect margins across the iPhone range.

Raccontata da9to5mac.comforbes.com

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AI · summaries
forbes.comStai leggendo2 g fa

iPhone Ultra Price: Why Apple’s First Foldable Needs To Be Expensive

Apple launches iPhone Ultra at $1,999 to isolate component costs while keeping iPhone 18 Pro steady at $1,099, protecting install base. Shifts revenue model toward recurring Apple One AI subscription services, contrasting Android's risky entry-level price hikes.

originale
9to5mac.com3 g fa

iPhone Ultra is coming: Six new features in Apple’s top-tier model - 9to5Mac

Apple’s first foldable iPhone is coming this fall, and rumors say it will be called iPhone Ultra. Here are six new features to expect.

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Timeline cronologica

  1. giovedì 11 giugno 2026·9to5mac.com

    iPhone Ultra is coming: Six new features in Apple’s top-tier model - 9to5Mac

    Apple’s first foldable iPhone is coming this fall, and rumors say it will be called iPhone Ultra. Here are six new features to expect.

  2. sabato 13 giugno 2026·forbes.com

    iPhone Ultra Price: Why Apple’s First Foldable Needs To Be Expensive

    With the iPhone 18 Pro expected to stay at $1,049, Apple is using the $1,999 iPhone Ultra as a foldable luxury smartphone to protect margins across the iPhone range.

  3. domenica 14 giugno 2026·forbes.com

    iPhone Ultra Price: Apple’s Foldable Must Protect The iPhone 18 Pro

    With the iPhone 18 Pro expected to stay at $1,049, Apple is using the $1,999 iPhone Ultra as a foldable luxury smartphone to protect margins across the iPhone range.

  4. domenica 14 giugno 2026·forbes.com

    Apple's $1,999 Foldable Could Help Keep iPhone Prices In Check

    Apple's rumored $1,999 foldable iPhone could help absorb rising component costs and reduce pressure to raise prices on mainstream models.