Camisetas para todos: Mamdani lanzó una versión asequible inspirada en NYC para el Mundial 2026

Welcome to swag socialism: New Yorkers waited hours in line for Mamdani's affordable World Cup jerseys

NYC Mayor Mamdani released 1,500 limited-edition $50 World Cup jerseys (vs. FIFA $150), drawing thousands to queue on June 12. The scarcity-driven merchandise strategy demonstrates demand-generation and pricing accessibility, with secondary-market resales exceeding $900.