Nigeria’s beer makers are preparing for what could become the biggest consumer spending event of the year as the 2026

World Cup beer sales expected to rise 5 percent from 2022 tournament

International Breweries Plc (IBPLC) unveils its FIFA World Cup 2026™ squad featuring Budweiser, Trophy, Hero, and Flying Fish, offering Nigerians big prize

Nigeria’s beer makers are preparing for what could become the biggest consumer spending event of the year as the 2026