Rivian founder and CEO RJ Scaringe says that the eagerly anticipated R3X is still set for production. The EV is said to be a "couple of years away."

The R2 is Rivian’s make or break EV.

The R2 SUV is meant to transform Rivian from a niche EV manufacturer that sells luxury vehicles into a more mainstream brand like U.S. EV leader Tesla.

Rivian's second EV is the sub-$60,000 R2, and it was worth the wait.

Rivian started handing R2 SUVs to customers on Tuesday, targeting 20,000-25,000 deliveries by year-end as fewer new EVs compete in a hostile US market.

Founder and CEO RJ Scaringe has called it "maybe the most important thing we've launched to date."

Rivian has started delivering the R2 to its first customers after beginning series production of the electric SUV in April. At the same time, the US

Rivian founder and CEO RJ Scaringe says that the eagerly anticipated R3X is still set for production. The EV is said to be a "couple of years away."