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Zee puts FIFA World Cup behind paywall to grow subscriber base
ZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subscriptions. Telecom bundling is being avoided for now. Two plans are available, ₹799 for three months and ₹1,699 annually. FIFA matches will not be in 4K. This approach prioritizes subscription growth.
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economictimes.indiatimes.com
'Need to leave cricket behind & find sports that are relevant'
Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcoming World Cups. This move signals a…
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Ahead of FIFA World Cup, ZEEL ramps up Zee5 tech, anti-piracy measures
Zee Entertainment Enterprises is readying its streaming platform, Zee5, for the FIFA World Cup 2026. The company has enhanced its technology to handle millions of users…
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thehindubusinessline.com
Zee onboards Apple, Mahindra and Diageo among key advertisers for FIFA World Cup 2026
Zee secures major advertisers like Apple and Mahindra for FIFA World Cup 2026, enhancing brand engagement and monetization potential.
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Zee puts FIFA World Cup behind paywall to grow subscriber base
ZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subscriptions. Telecom bundling is being…
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Zee flags off FIFA World Cup subscriptions at quarterly pack of ₹799 and monthly TV plans of ₹7
Zee launches FIFA World Cup subscriptions on ZEE5, offering quarterly plans at ₹799 and monthly TV options starting at ₹7.