Indian online shoppers lose ₹25,000-₹28,000 crore annually to deceptive practices, as revealed in a recent study.

Indian consumers lose up to Rs 28,000 crore annually due to dark patterns like hidden fees, forced add-ons and subscription traps online.

Indian shoppers are losing thousands of crores yearly due to deceptive online designs. Hidden charges and forced add-ons affect millions of buyers each month. Despite awareness,…