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Payments at Starbucks down over $6.5 mil. in May, after 'Tank Day' event - The Korea Times
Payments at Starbucks Korea plunged over 10 billion won ($6.5 million) in the month of May, following a controversial promotion event criticized fo...
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campaignlive.com
Familiarity does not equal immunity': Outrage over Starbucks Korea's 'Tank Day' campaign refuses to quell
The marketing fiasco has wiped out millions in sales, delivery worker unions have vowed to refuse orders, and government officials will ban the coffee giant from public events.…
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koreatimes.co.kr
Was the Starbucks Korea Tank Day fiasco caused by AI? - The Korea Times
When Starbucks Korea launched its “Tank Day” coffee promotion on May 18 — the day South Koreans commemorate the 1980 massacre of protestors in Gwan...
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Payments at Starbucks down over $6.5 mil. in May, after 'Tank Day' event - The Korea Times
Payments at Starbucks Korea plunged over 10 billion won ($6.5 million) in the month of May, following a controversial promotion event criticized fo...
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koreajoongangdaily.joins.com
Starbucks Korea payment volumes plunge 10 billion won in May
Payments at Starbucks Korea plunged over 10 billion won ($6.5 million) in the month of May, following a controversial promotion event criticized for evoking painful memories of…
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Starbucks Korea's refund policy conditions frustrate customers amid boycott
Earlier this month, Starbucks Korea announced that it is offering full refunds on Starbucks card balances — with “no usage conditions” — through June 14, a policy reversal driven…
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theguardian.com
How a Starbucks marketing stunt spiralled into mass boycotts in South Korea
A botched tumbler promotion on the anniversary of a pro-democracy massacre unleashed a boycott, police investigation and political firestorm