Storia in 5 fonti

Payments at Starbucks down over $6.5 mil. in May, after 'Tank Day' event - The Korea Times

Payments at Starbucks Korea plunged over 10 billion won ($6.5 million) in the month of May, following a controversial promotion event criticized fo...

Raccontata dacampaignlive.comkoreatimes.co.krkoreajoongangdaily.joins.comtheguardian.comdailymail.com

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AI · summaries

koreatimes.co.krStai leggendo1 mesi fa

Payments at Starbucks down over $6.5 mil. in May, after 'Tank Day' event - The Korea Times

Payments at Starbucks Korea plunged over 10 billion won ($6.5 million) in the month of May, following a controversial promotion event criticized fo...

originale

koreajoongangdaily.joins.com1 mesi fa

Starbucks Korea payment volumes plunge 10 billion won in May

Payments at Starbucks Korea plunged over 10 billion won ($6.5 million) in the month of May, following a controversial promotion event criticized for evoking painful memories of the 1980 pro-democracy uprising, industry…

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campaignlive.com1 mesi fa

Familiarity does not equal immunity': Outrage over Starbucks Korea's 'Tank Day' campaign refuses to quell

The marketing fiasco has wiped out millions in sales, delivery worker unions have vowed to refuse orders, and government officials will ban the coffee giant from public events. The fallout in Starbucks' third biggest…

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theguardian.com1 mesi fa

How a Starbucks marketing stunt spiralled into mass boycotts in South Korea

A botched tumbler promotion on the anniversary of a pro-democracy massacre unleashed a boycott, police investigation and political firestorm

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dailymail.com1 mesi fa

South Koreans destroy Starbucks tumblers as marketing stunt backfires

The coffee giant faced calls for a boycott after promoting a new range of 'Tank' coffee tumblers on May 18, which was the same date as the anniversary of the violent 1980 Gwangju Uprising.

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Timeline cronologica

1. lunedì 1 giugno 2026·campaignlive.com
   

   Familiarity does not equal immunity': Outrage over Starbucks Korea's 'Tank Day' campaign refuses to quell

   The marketing fiasco has wiped out millions in sales, delivery worker unions have vowed to refuse orders, and government officials will ban the coffee giant from public events.…

2. giovedì 4 giugno 2026·koreatimes.co.kr
   

   Was the Starbucks Korea Tank Day fiasco caused by AI? - The Korea Times

   When Starbucks Korea launched its “Tank Day” coffee promotion on May 18 — the day South Koreans commemorate the 1980 massacre of protestors in Gwan...

3. giovedì 4 giugno 2026·koreatimes.co.kr
   

   Payments at Starbucks down over $6.5 mil. in May, after 'Tank Day' event - The Korea Times

   Payments at Starbucks Korea plunged over 10 billion won ($6.5 million) in the month of May, following a controversial promotion event criticized fo...

4. giovedì 4 giugno 2026·koreajoongangdaily.joins.com
   

   Starbucks Korea payment volumes plunge 10 billion won in May

   Payments at Starbucks Korea plunged over 10 billion won ($6.5 million) in the month of May, following a controversial promotion event criticized for evoking painful memories of…

5. sabato 6 giugno 2026·theguardian.com
   

   How a Starbucks marketing stunt spiralled into mass boycotts in South Korea

   A botched tumbler promotion on the anniversary of a pro-democracy massacre unleashed a boycott, police investigation and political firestorm

6. sabato 6 giugno 2026·dailymail.com
   

   South Koreans destroy Starbucks tumblers as marketing stunt backfires

   The coffee giant faced calls for a boycott after promoting a new range of 'Tank' coffee tumblers on May 18, which was the same date as the anniversary of the violent 1980 Gwangju…