Tata Motors has revamped its premium EV brand, Avinya, by shifting from its original platform plans to leveraging partnerships and ready-made architectures. This strategic pivot aims to accelerate the launch of its luxury EVs, with the first model slated for a 2027 India rollout, utilizing the Freelander platform from Chery Jaguar Land Rover.

Tata Motors is set to license an automaking platform from China's Chery. This collaboration aims to accelerate the launch of Tata's premium electric vehicles under the Avinya…

Tata Motors plans to use Chery’s EV platform for its Avinya brand, targeting premium electric cars in India with first launch expected in 2027.

Tata Motors will use JLR's Freelander platform for its Avinya EVs, launching in India in 2027 without technology transfer.