The All White, 32, is now the second-most-followed New Zealand athlete on Instagram.

Argentine creator Valen Scarsini sparked the viral surge with a video earlier this week.

June 2 : New Zealand defender Tim Payne is taking his sudden social media fame in his stride as he prepares for the World Cup, bringing unexpected attention to the tournament's…

New Zealand footballer Tim Payne's online fan club soared past four million on Tuesday, more than the All Blacks, after an influencer picked him out as the "least known" player at…

New Zealand's Tim Payne navigates sudden social media fame ahead of FIFA World Cup 2026, impressing his coach with composure.

New Zealand defender Tim Payne has see his Instagram following has skyrocketed from 4,715 to an astonishing 4.2m

New Zealand defender Tim Payne jumps from 4,000 to 4.3m Instagram followers after viral World Cup shout-out, eclipsing the All Blacks in online fame.

The All White, 32, is now the second-most-followed New Zealand athlete on Instagram.

The footballer’s Instagram following has surged from 4000 to nearly five million.

New Zealand footballer Tim Payne became his country's second most popular sporting account on Instagram on Thursday as he gifted the influencer who boosted his popularity with a…

New Zealand soccer player Tim Payne has met social media influencer Valen Scarsini after the Argentine encouraged his fans to follow the unheralded All Whites player.

Tim Payne's Instagram following has soared past five million in a week.