Is IShowSpeed replacing Shakira as the face of FIFA World Cup music? Fans cannot stop talking about viral anthem

Is IShowSpeed replacing Shakira as the face of FIFA World Cup music? Fans cannot stop talking about viral…

IShowSpeed's "World Cup (Champions)" hit 3.3M YouTube views and 500K likes in 15 hours, beating FIFA's official Shakira anthem; FIFA said "We will be in touch...". Organic viral marketing from creators beats corporate sponsorships—signal on authentic engagement versus top-down brand partnerships.