Long favoured by privacy advocates, the search engine DuckDuckGo successfully rebrands as the ultimate refuge from chatbot-led web answers.

DuckDuckGo says installs and AI-free search traffic surged after Google I/O as more users look for ways to avoid AI-heavy search experiences.

Following Google I/O, DuckDuckGo says it has seen a notable and sustained surge in U.S. users, including a sharp jump in iPhone app installs.