The Larry O’Brien trophy court is back.
The NBA is restoring the Larry O'Brien trophy court design for the 2026 Finals (Knicks vs. Spurs), absent since 2009, with the logo now painted directly on hardwood rather than applied via slippery decal. The reversal follows sustained fan backlash over visually flat Finals presentation, confirming that brand experience pressure can override decade-old operational decisions even at the league's highest level.
It's the first time since 2009 that the NBA has placed the large decal on the court. It was removed over concerns about player safety.
NBA reintroduces Larry O'Brien trophy decals to Finals courts after 16 years using standardized NBA Cup court architecture. Standardized specs unlock complex logistics in compressed timelines—applicable to infrastructure, deployment optimization, and supply chain decisions.
La NBA reintroduce logotipos icónicos en las Finales, con el trofeo en el centro de la cancha en San Antonio y Nueva York. Desde 2009 no se usaban estos símbolos en la serie por el título, respondiendo a las demandas de…
La NBA reintroduce logotipos icónicos en las Finales, con el trofeo en el centro de la cancha en San Antonio y Nueva York. Desde 2009 no se usaban estos símbolos en la serie por…
The league painted the trophy on the court instead of using a decal in order to prevent player injuries.
El icónico trofeo Larry O’Brien volverá a aparecer en la duela de las Finales de la NBA por primera vez desde 2009, luego de que la liga recuperara un diseño.