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Disney is poised to ramp its already booming advertising business. Rita Ferro is behind the push

Disney is selling ads for the Super Bowl, Oscars and Grammys in 2027, all major advertising revenue drivers. Global ad president Rita Ferro is leading the charge.

Raccontata dacnbc.com

Timeline cronologica

  1. domenica 31 maggio 2026·cnbc.com

    Disney is poised to ramp its already booming advertising business. Rita Ferro is behind the push

    Disney is selling ads for the Super Bowl, Oscars and Grammys in 2027, all major advertising revenue drivers. Global ad president Rita Ferro is leading the charge.