Global companies, including Kimberly-Clark, Catalyst Brands, and Target India are expanding AI ad production in-house through India hubs.

Global firms are bringing more work in-house at their India centres. Artificial intelligence is boosting productivity. This reduces reliance on outsourcing partners. Companies are…

BENGALURU, May 27 : Global companies are using AI at their Indian hubs to bring more creative work in-house, cutting turnaround time and their reliance on external agencies for…

Global companies are using AI in India to create advertisements. This technology helps them produce images and videos faster. Companies like Kimberly-Clark and Target India are…

May 28 : Whether they are recruiting the ideal "momfluencer" to sell diapers or trawling through reams of data to fast-track drug launches, global centers of multinational firms…

Heads of several Global Capability Centres (GCCs) told Reuters they are deploying AI across a host of functions - from marketing and content creation to finance and human…

Global companies, including Kimberly-Clark, Catalyst Brands, and Target India are expanding AI ad production in-house through India hubs.